The SEO or Search Engine Optimisation work done by many companies has been named various things... "A black art", the "Google dance" and just "too bloody hard." It is indeed not easy and we have been studying the rules of optimisation (optimization) for over 5 years with continued successes. We have achieved many top 10 and even the top 3 placements for a given set of "keywords" in search engines like www.google.com  and www.yahoo.com This takes time and attention to the rules that are applied by these engines (btw, these rules constantly change).
We are often approached by businesses that see we are getting results for our clients, sometimes our own client competitors. It is our policy that SEO services must be combined with other services such as site hosting or content management, preferably both. If the site is being managed by a third party web design / internet consultancy, we cannot provide SEO services. Our knowledge is proprietary. Moreover, we find that the optimisation of a site for Search engines is rarely a one-off task and requires persistence and attention to detail over many months. 
At Surf Pacific, we understand that online marketing has to deliver a return on investment. A Google Adword or pay per click campaign has no value unless it can generate you new and repeat business. With each of our clients, our aim is to:

• To get you the maximum amount of qualified click throughs
• To get them at lowest possible price per click
• To convert as many as possible qualified prospects into paying customers

We achieve this by conducting extensive keyword research that directly pertains to your products or services and geographical area. This eliminates guess work and actually tells us what types and strings of keywords people enter to find a product or service like yours.
Surf Pacific stands out from the majority of online marketing companies in that we will develop a customized landing page for your business that is specifically geared to each campaign. We do not offer a cookie cutter program but a unique business system. We will specifically gear the ads and the landing pages to represent you properly. This means that you are getting more customers and not just clicks. 
Your campaign is never static and will always be continually refined to get you quality business leads at the lowest cost.  Our reporting system provides detailed information on where the traffic is coming from and how they are converting.